Impact Value

Introduction

Impact Value (IV) shows how strongly a horse’s price came in during the race, compared with what is normal for a horse at that starting price.

ScoreMeaning
0The price never went below the Betfair starting price (BSP).
50The price came in to about the typical in-play low for that BSP.
100The price traded at 1.01.

Higher means more in-play market support. 50 is not an average horse. It means about what we usually see for a horse at this price.

Why compare with a typical move?

Winners usually trade at or near 1.01 at some point in-running, and well-fancied horses often trade much shorter than their BSP even when they lose. So simply asking whether the price shortened is not very informative: most fancied runners do.

Impact Value instead asks whether the price came in more or less than is normal for a horse at that price. That makes a 2.0 favourite and a 20.0 outsider comparable on the same scale.

How it is calculated

The typical in-play low

From a large set of historical races, we have fitted a curve that predicts the typical in-play low for any BSP.

For example, a horse with a BSP of 5.0 (a 20% chance) typically trades down to about 2.15 at some point during the race.

The score

The horse’s actual in-play low, the shortest price matched on Betfair during the race, is placed on a scale with three fixed points:

In-play lowScore
Equal to the BSP (no shortening)0
Equal to the typical low for that BSP50
1.01100

Between those points the score rises in a straight line. Because the typical low sits at 50, the scale is in two halves: from BSP down to the typical low (0-50), and from the typical low down to 1.01 (50-100).

Example: a horse starting at 5.0

In-play lowScoreWhy
5.00No shortening at all.
3.035Came in, but less than is typical for a 5.0 shot.
2.1550Exactly the typical in-play low.
1.579Came in well beyond the typical low.
1.01100Traded at the minimum price (usually a winner, or very close to one).

At very extreme prices, a simple straight line from BSP (0) to 1.01 (100) is used instead.

Single run and form

Per run

Each run gets one Impact Value. Use it to see whether a particular run attracted strong or weak in-play support.

Rolling form

On horse, jockey and trainer profiles, the rolling Impact Value is the average across all their runs in the period:

rolling IV = total of Impact Values / number of runs

This shows whether they tend to attract in-play money, not just what happened once. Best, worst and trend figures work as described in the statistics overview.

Normalised Impact Value

The normalised score is a 0-100 percentile against all rolling Impact Values for the same entity type and period, for example all horse 1-year figures. A normalised IV of 80 means the rolling IV is better than about 80% of them.

It is not another version of the per-run 0-100 score. See normalised scores.

How to use it

  • Use IV when you care about market behaviour in-running, not just the result or the starting price.
  • IV, PD and BR all measure in-play price moves. IV is the only one that adjusts for what is normal at each price. See In-play price moves for how they differ.
  • Pair it with BSP: a 10.0 shot that trades at 4.0 and a 2.0 favourite that trades at 1.8 can score very differently.
  • For jockeys and trainers, rolling figures bunch together because many runs average out, so the normalised score is usually more useful.
  • Winners usually trade at or near 1.01 and score close to 100, so a high IV goes hand in hand with winning often.